For the exchange student interested in event planning and tourism development.
This semester is most suitable for first or second year students at similar programmes e.g. AP-degrees in hospitality, marketing, tourism, leisure or business.
Prior knowledge within the following subjects would be an advantage:
Knowledge about the service industry, strategy, business economics, global economy, service marketing, methodology, project management, experience economy, creativity & service design.
The main purpose of this semester is to gain a deeper understanding of the strategic and operational elements of a business within the service and hospitality industry.
On 2nd semester, the lessons will revolve around the subject areas: specialization subject (hotel and restaurant management, tourism or event management), electives, strategy, business economics, global economy, service marketing, organisational behaviour, leadership, intercultural competences, networking and business communication.
All teaching and counselling is in English. You will experience a lot of different teaching methods such as lectures, presentations, dialogue, exchange of experiences, group work, independent studies, portfolio work and a project work.
Some of the modules will have a company connected throughout the module related to the topics students work with.
In order to complete the module and obtain a certificate, the student has to:
Not applicable for EU/EEA-students and exchange students from partner institutions, all other students must pay. In this case, please send an e-mail to international@ucl.dk to learn more.
Course
Specialisation
The three specialization choices are: Hotel management, Tourism management and Event management
5
135 hours
The specialisation is centred around the 2nd part of the specialisation specific competencies – e.g. revenue management, destination management, marketing, planning of events etc. See curriculum for the overall descriptions of specialisations.
Course
Business Understanding
5
135 hours
The Business understanding subject area includes an analysis of the company's livelihood. Focus is on the internal and external situation with a view to developing the company's financial operations and creating a holistic understanding of the company's present situation.
The students should have acquired knowledge of:
Skills:
The students should be able to:
Competencies:
The students should be able to :
Course
Cooperations and Relations
15
405 hours
The Cooperation and Relations subject area includes communication and management forms in an intercultural perspective with focus on the interaction with the guest and the employee. Focus is on analysis and data material as the basis of developing internal and external communication in a national and international perspective.
Knowledge
The students should have acquired knowledge of:
Skills
The students should be able to:
Competencies
The students should be able to:
Elective topic
Elective subject
5
135 hours
The elective will offer the opportunity to get a more in depth knowledge about a chosen focus area either within business, knowledge about business & the tourism industry in Spain, or within the area of specialisation, e.g. with advanced event management. (see catalogue of electives).
The electives might slightly vary each semester, but could be:
Exchange students enrolled in this programme will be required to attend and pass OLAs and exams in order to obtain the credits connected to the study plan. At the end of the semester, the exchange student will receive a grade for the chosen elective subject (5 ECTS), a grade for the chosen specialisation (5 ECTS) and a grade based on the 1st year portfolio exam (20 ECTS).
The specialisation exam will be individual and testing the student’s knowledge and application of specialisation content. The student will work with designing products related to their specialisation.
The Elective exam will be held at the end of the elective module. It can vary in form and process according to the elective subjects catalogue.
The 1st year portfolio exam collects the knowledge and test from the OLAs throughout the semester. It is an individual exam, where the student has to show a deeper understanding of the elements learned during the first year of studying. Exchange students will only be tested on knowledge based on their their OLAs of the semester they are participating in.
OLAs (obligatory learning assignments) are shorter tests at the end of the different modules that have to be passed throughout the semester. They do not assign direct credits but have an impact on the overall result of the 1st year portfolio exam.